What if your imagination could become a real brand? In this creative experience, kids and teens will learn how to turn their ideas into a visual world of their own. From moodboards and storytelling to logos, colors, products, campaigns, and creative direction, students will build the foundation of a brand inspired by their passions and personality. Whether they dream of creating a beauty line, fashion label, film studio, sports brand, or entirely imaginary universe, this experience encourages creativity, confidence, and big thinking in a fun and visually exciting way. Students will walk away with their own creative concept and the beginning of a brand they can continue building long after the session ends.

Experience subject

Creative direction, branding, storytelling, visual identity, moodboarding, marketing concepts, product design, and creative world building.